Understand customer behavior
What business couldn’t benefit from knowing more about the people who are central to their success? By organising, supplementing and enriching your data we can help you get better accustomed to your customers.
Understand the recency, frequency and value of your core customers.
Enrich your profiles for a comprehensive and singular view of the customer.
Improve the messaging and timing of your marketing.
Create communications and campaigns based on customer triggers.
Start predicting behaviors and identifying opportunities to cross-sell or up-sell.
However good your current customer data is, it’s probably based on their interactions with your business. What does it tell you about their life stage, the motivating factors that affect their financial, lifestyle and purchasing decisions? Imagine what you might be able to do if you had all that knowledge.
Get to know your most valuable, your most loyal, and your most profitable customers. We’ll introduce you. We’ll even use lookalike modelling so you can find more of them. We can map out your customer lifecycles and recommend actions to reduce churn and increase loyalty, or to upsell and resell.
Body language trumps content when it comes to personal interactions. And it’s the same when you’re interpreting what your customers are telling you. For any business customer feedback is obviously valuable, but their actions and behaviours can be absolutely invaluable.
You can’t know enough about the people who build your business.
Use modelling for growth
Find similar customers using property, personal, and behavioural attributes.