Why Us


We provide direction to help change your business for the better.

Because our measure of success is your success. With Data Insight you don’t just get more efficient and effective ways of delivering data. We give you the complete picture of your business, your customers, and your market – with relevant, up to the minute, and ready to action analytics. Whether it’s your next great innovation, growth opportunity, or internal efficiency, let us inspire you through data driven insight.

We’ll revolutionise what you do with data

Start making data-driven and insight-inspired decisions that will change the way you do business:

–  Gain actionable customer and market insights.
–  Organise and enrich your datasets to capitalise on new and existing customers.
–  Leverage new technologies and identify new opportunities.
–  Access the strategic, financial and market knowledge you need to grow.

Our goal is to ensure you succeed

If you’re here, we’re guessing your goal is to become or remain a customer focused, market leading and future proof organisation:

–  We will be your partner for growth.
–  Industry specific insights, with a delivery tailored to your needs.
–  Purpose built and always evolving technology, with agile and mobile solutions.
–  You have our support and the benefit of our experience and expertise when you need it.

The ultimate benefit is a better business

You can be inspired by insight to be more efficient, more effective, and more innovative. We really believe that. In fact, it’s our reason for being. We’ve proven to our partners that we can make data a driving force in the future of their business. We can prove it to you too.

“Through the insights we have gained, and the tools we are now empowered with, we are far more competitively positioned and able to provide relevant, tailored communications based on behaviour not status.”

Not uncommon to other established corporates our data was disorganised, disparate and hard to make sense of. With no customer centric database and one unsuccessful internal attempt, we called upon Data Insight to help. Over six months we had a Single Customer View, an RFV and Behavioural segmentation, a number of bespoke models and a wider view of our entertainment market share at our finger tips ready to tackle a more strategic communication plan. Through the insights we have gained, and the tools we are now empowered with, we are far more competitively positioned and able to provide relevant, tailored communications based on behaviour not status.

Josh Taylor - SKYCITY, Customer Insights Manager - Marketing

“The Data Insight team are very responsive to our needs and priorities. We can ask a question and have the analytic fact base to answer it, in front of our stakeholders, within an hour.”

Data Insight has been our key analytics partner for over 3 years now and during this time we have benefited from their involvement on many projects including segmentation, profiling, automation, post campaign reviews, predictive models and our overall CLM strategy. The Data Insight team are very responsive to our needs and priorities. We can ask a question and have the analytic fact base to answer it, in front of our stakeholders, within an hour. The quality of insights is always of a high standard and they feel like a true extension to our team. Carmen and her team have a collaborative approach and work well both with the technical team and marketers. They truly understand what our opportunities and drivers are and provide us with really insightful recommendations. Every piece of work we get back, comes with actionable ideas we can utilise right away through our marketing programmes.

Craig Stewart - SPARK, Senior CRM/Analytics Manager

“We have engaged DataInsight on a number of analytics projects over the last few years. Their staff are knowledgeable and professional and are a pleasure to work with.”

Susan Needham - WESTPAC, Senior Manager Customer Digital & CRM Analytics

Our Awards


Overall Winner


Marketing Products & Services


Strategic Vision


Innovation


CRM & Data Management


Emerging Business New Brand


B2B Category


Innovation


Winner


Kiwibank Home Hunter

We don’t want to boast but we’ve delivered some game changing results for our clients

To find out how we can help your business realise its full potential, get in touch today.